The MINI NEXT Showroom’s interior design seamlessly aligns with the brand’s corporate identity, reflecting the core values of innovation, sustainability, and urban sophistication. The space is designed to not only display pre-loved Minis but also to embody the spirit of the brand—bold, stylish, and purposeful.

 

In keeping with its Corporate Identity in Design and just as MINI NEXT emphasizes sustainability through certified pre-owned vehicles, the showroom’s use of eco-friendly materials and energy-efficient lighting mirrors this commitment. It is bold yet minimalist, incorporating the iconic Mini aesthetic—clean lines, compact yet impactful layouts, and a dynamic atmosphere that speaks to the car’s urban roots. From polished concrete floors to stylish seating arrangements, the design reflects MINI NEXT’s dedication to quality and customer satisfaction. With interactive touchpoints, spaces are designed for customer engagement and immersive brand storytelling ensure that every visit to the showroom is memorable.

 

The MINI NEXT Showroom is not just about displaying cars—it’s about creating an immersive brand journey.

 

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